1. Strategic Communication and Media Relations: Skilled in crafting press releases, op-eds, and speeches; successfully pitching stories to national and local media outlets; and managing comprehensive communication strategies.
2. Digital Content Creation and Social Media Management: Proficient in producing and managing social media graphics, videos, and promotional content across platforms such as Facebook, Twitter, Instagram, YouTube, and Rumble.
3. Team Leadership and Project Management: Experienced in leading communication teams, coordinating cross-departmental projects, and overseeing content creation workflows to achieve organizational goals.
4. Marketing and Analytics Expertise: Adept in advertising on platforms like Meta, Google/YouTube, and tracking performance metrics using tools like Google Analytics, Cyfe, and CrowdBooster.
5. CRM and Website Management: Proficient in customizing and managing CRM tools and maintaining websites on platforms like WordPress and Squarespace to support organizational outreach and operations.